Pamela Cohen

Dr. Pamela Cohen


Chicago , IL 60657
Office: 734-276-1237

Introduction

Dr. Cohen is a social/cognitive research scientist and behavioral economist. Primary focus in on aggregating all types of data, creating powerful causal measurement models of brand and/or reputation, linking each value driver to current and predicted impacts on overall brand and reputation, and critical behavioral and financial performance outcomes. I accurately quantify the value of intangibles, such as reputation, sustainability, corporate social responsibility, leadership, innovation and other relationship characteristics on financial and behavioral outcomes that matter. I also accurately determine the value of undermining or losing these intangible assets on an organization and on individuals.


Areas of Expertise

  • Business Valuation
  • Communications
  • Defamation
  • Environmental
  • Environmental Economics
  • Family Law
  • Industrial Psychology
  • Intangible Assets Appraisal
  • Occupational/Environmental Health
  • Personal Injury

Expert Background

Q: Please list your professional accreditations, degrees, licenses, and certificates granted:
A: EDUCATION
University of Michigan, Ann Arbor, Michigan
? 1994 PhD Sociology Sociology/Social psychology
? 1993 MA Sociology
? 1990 MA Education
University of Texas, Austin, Texas
? 1987 BA Sociology Sociology/Psychology/English
Q: Please list any teaching or speaking experience you have had, including subject matter:
A: The Chicago School of Professional Psychology, Chicago, Illinois ? June 2011 – May 2014
Associate Professor and Methodology Expert
Taught, advised, and served on professional committees for graduate school of professional psychology.
? Courses Taught/Content - Research Methodology/Statistics - Social Bases of Behavior - Law and Social Psychology - Professional development
? Served on IRB (Internal Review Board) National Committee
? Served as Methodology Expert (NCADE: National Center for Academic and Dissertation Excellence)
? Research and data analysis for Forensic Department
? Supervised dissertations of doctoral and masters students in Clinical and Forensic psychology.
? Served on academic committees and council
OTHER (Teaching/Research)
? Program Advisory Board Member and Lecturer, University of Chicago Graham School, (Chicago, IL), Leadership in Sustainability Management Certificate Program
? DePaul University, (Chicago, IL), Psychology Department, Adjunct Faculty
? University of Michigan, (Ann Arbor, MI), Sociology/Psychology Departments, Lecturer/Researcher
? University of Michigan, (Ann Arbor, MI), English Department, Student Services Associate/Counselor
Pamela Cohen 5
OTHER (Teaching/Research)
? Program Advisory Board Member and Lecturer, University of Chicago Graham School, (Chicago, IL), Leadership in Sustainability Management Certificate Program
? DePaul University, (Chicago, IL), Psychology Department, Adjunct Faculty
? University of Michigan, (Ann Arbor, MI), Sociology/Psychology Departments, Lecturer/Researcher
? University of Michigan, (Ann Arbor, MI), English Department, Student Services Associate/Counselor
OTHER (Relevant Publications/Speaking Engagements)
Books/Chapters:
? Creating New Wealth from IP Assets, John Wiley & Sons, Inc., 2007, (co-authored with R. Shearer and members of NKIT)
? Invisible Advantage: How Intangibles Are Driving Business Performance, Perseus Press, Boston, 2002 (co-authored with J. Low
Articles:
? White Papers not all listed, but include: Behavioral Economic Methodology and Applications (updated: July, 2015), and Valuing Corporate Social Responsibility and Sustainability through Behavioral Econometric Modeling (update: April, 2015), Higher Education and Behavioral Economics (update November, 2014)
? Business Week, “What Price Reputation?,” July 9 & 16, 2007
? Forbes, “Brandsgate,” March, 2004
? Executive Excellence magazine, “ Managing Intangibles,” with Jonathan Low, August 2002
? Financial Executives International, “Communicate Value to Boost Investor Confidence,” Summer, 2003.
? Optimize magazine, “Invisible Advantage: Getting A Grasp on Intangibles” with Jonathan Low, June, 2002
? Perspectives magazine, “Listening to Your Customers, Hearing Their Silence,” with David Larcker, VIII, 2, 1998
? Strategy & Leadership magazine, “The Value Creation Index: Quantifying Intangible Value,” with Jonathan Low, September/October 2001
? Strategy & Leadership magazine, “ Measures That Matter: Wall Street Considers Non-Financial Performance More Than You Think,” March/April 1998
? The Topline, “Listen! Aim! Fire! Targeting the Voice of the Customer to Improve Profitability,” March, 1998
Speaking Engagements:
? DRIVE/Conference, Seattle, Washington, May 18, 2015
? Oxford University, Cambridge, England, Higher Education Matters in Academe, November 20 2014
? University of Chicago, Summer Program, Behavioral Economics and Sustainability, July 19, 2012
? Corporate Sustainability Network Conference, Cleveland, OH, February 24, 2012
? DePaul University Second Annual Sustainable Business Conference, Chicago, IL, January 13, 2011
? Baldwin-Wallace College Sustainability Symposium, Cleveland, OH, November 8, 2011
? (NACUBO) National Association of Colleges and University Business Officers, NACUBO Annual Meeting, Charting New Courses, Tampa, FL, July 11, 2011 Business & Ethics Conference, The Conference Board, Chicago, IL, June 16, 2011
? (CMAP) Chicago Climate Action Plan – Sustaining the Triple Bottom Line Water: the Full Value of Water Resources, Chicago, IL, June 9, 2011
? DePaul University First Annual Sustainable Business Conference, Chicago, IL, October, 2010
? (AASHE) American Association of Sustainability in Higher Education National Conference,
? “Building a Campus Wide Sustainability System”, Denver, CO, October, 2010
? University of Illinois at Chicago, College of Business, MBA Program, Expert Speakers Series, December, 2011
? University of Chicago, Food Panel, Sabina Sheikh, Chicago, IL, February, 2011
? Sustainable Life Media Conference, “The Economics of Sustainability”, Monterey, CA, June, 2010
? Including (print media) Business Week, Chief Executive, CFO, CIO, CIO Insight, Financial Executives International, Forbes, Investor’s Business Daily, Information Week, Investor Relations, IR Update, The New York Times, Optimize, Shareholder Value, The Wall Street Journal
Q: On how many occasions have you been retained as an expert?
A: 5
Q: For what area(s) of expertise have you been retained as an expert?
A: - Value of privacy lost (private information sold)
- Value of reputation lost (defaming of character in cyberspace)
- Non-contribution to marriage (in divorce case)
- Sustainability, Loss of intangible property value due to environmental disaster
- Value of reputation of individual (lawsuit involving plaintiff assertion that his net worth including intangible assets were undervalued by a news source)
Q: In what percentage of your cases were you retained by the plaintiff?
A: 100%


References

References upon request.